"We used to print 2,000 pocket schedules and half of them were wrong by Friday afternoon. Now every change we make is on everyone's phone in seconds. That alone was worth it."

"The virtual queue for photo ops was a game changer. Instead of standing in line for 45 minutes, fans explored the vendor hall and got a notification when it was their turn."

"Managing 60 volunteers across three days used to be a nightmare of spreadsheets and texts. Now they pick their own shifts, check in on the app, and I actually sleep the week before."